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Join the Blue Poop Challenge: Measure Your Gut Transit Time and Health

Join the Blue Poop Challenge: Measure Your Gut Transit Time and Health

Stool color rarely makes for dinner table talk—or social media posts. But the #bluepoopchallenge has gone viral on Twitter and Instagram, offering a fun glimpse into intestinal health. Blue stool signals how efficiently your gut processes food. Ready to try it?

The challenge comes from ZOE, a leading research firm conducting large-scale studies on the gut microbiome. This ecosystem comprises trillions of microbes—mostly bacteria, but also fungi, yeasts, viruses, and other single-celled organisms—primarily in the large intestine. It plays a crucial role in digestion and immune function.

#bluepoopchallenge

ZOE designed the Blue Poop Challenge to help you measure food transit time through your digestive tract in an engaging way.

Blue Muffins

Bake two muffins using gel-based blue food dye (not water-based). Eat them for breakfast, noting the date and time. Monitor your stool until blue-green appears, then record that time too.

Microbiome Insights

The time difference reveals your gut transit speed. Optionally, submit results (in English) on ZOE's site for a personalized report, including a match to a 'poo buddy' with similar transit and diet patterns, suggesting comparable microbiomes.

Average Transit Time

Across participants, the average is 28 hours and 42 seconds. No need to submit if you prefer not to.

Alternatives to Muffins

Use the colorant in pancakes or even a fried egg—as long as it's solid food, not liquid.

What It Reveals About Health

ZOE researchers emphasize that transit time provides deeper insights into gut health than bowel frequency or stool shape alone.

How to Take the Test

  1. Eat two blue muffins (or pancakes) for breakfast and note the time.
  2. Check stool until blue-green appears; record the time.
  3. Enter details on ZOE's site (https://bluepoop.joinzoe.com) to learn if your transit is fast, medium, or slow.
  4. Share your results with #bluepoopchallenge.

Text: Manon Sickle

Image: Getty Images

Source: Joinzoe.com


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