That's a positive trend: About one in three Dutch people consider animal welfare quality marks when shopping for their Christmas dinner.
This comes from a survey of 1,500 respondents conducted by Maurice de Hond for the Covenant on Market Development for the Sustainability of Animal Products.
Limited Information
Nearly half (44%) of Dutch consumers say they lack enough information to choose more animal-friendly meat, chicken, or eggs. Women are more likely than men to factor in animal welfare. Why? Over a quarter report feeling better with these products, and 12% cite better taste.
Read also: Gluten-Free Holidays >
Economic Crisis No Deterrent
Even amid tough economic times, sales of animal welfare-labeled products remain strong. In the first half of 2011, consumers spent €114 million on them—a 56% increase from 2010.
In fact, 84% of Dutch people plan to buy more animal-friendly meat in 2012, with 87% intending to do so for eggs.
