The internet offers quick access to medical information, but a study shows most people prioritize their doctor's or pharmacist's professional judgment.
Communication consultancy Porter Novelli and De Vos &Jansen Healthcare surveyed over 600 Dutch individuals. They found that three-quarters view online medical information as supplementary. For critical concerns, respondents turn first to their doctor.
Quick and convenient
Around 80% of Dutch people search for medical info online, averaging nine visits in the past year. Women do so more frequently than men. Common queries include specific symptoms or conditions (64%), general health topics (13%), and medication details (12%).
The appeal lies in its ease: access anytime, anywhere. Nearly half use online resources to prepare questions for doctor visits.
Reliability matters
The largest group (35%) considers info from medical professionals most trustworthy. Over a quarter value clear sourcing, while one in four find patient experiences credible and useful.
Notably, 70% place greater value on their GP's medication advice than internet anecdotes.
