Consumers are proactively turning to resistance supplements to build stronger immunity.
Market data from IMS Consumer Health reveals surging demand for resistance-enhancing drugs in 2020. These flew off shelves in pharmacies, drugstores, and supermarkets, with sales climbing over 44% in the past year. This boom bucks the trend for traditional vitamin and nutritional supplements, whose sales have declined.
Robert Jan Wefers Bettink, Managing Director of Santesa—a leading food supplements provider—notes that people favor these drugs for their more powerful effect over standard vitamins.
Resistance preparations kick in within two weeks without needing year-round use. They're perfect for stress periods when immunity dips, swiftly restoring defenses and reducing vulnerability to seasonal bugs.
