While social networks are known for their addictive qualities and potential for overuse, a U.S. study reveals that quitting them entirely has minimal impact on well-being.
A 2017 study found social media users were 66% more likely to develop depressive symptoms, which can sometimes lead to suicide. By early 2019, research showed heavy use could create addiction comparable to drugs.
Many users now quit abruptly to feel better. However, a study published November 5, 2019, in the peer-reviewed journal Media Psychology found such breaks have little effect on mood or well-being.
University of Kentucky researchers tracked participants who quit social media, using daily diaries to measure loneliness, well-being, and more. No notable improvements appeared after 14, 21, or 28 days.
These results match minor effects in other cross-sectional studies and question the causal link between social media and daily well-being, the researchers concluded.
They also critiqued dopamine fasting—avoiding pleasures for resets—noting dopamine releases during reward anticipation, like craving your next post, which limits its well-being benefits.
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